Remember the tenacious match between Roger Federer and Rafael Nadal at Wimbledon in 2008? Tennis fans caused a massive surge in electricity demand after Nadal took the Wimbledon title because they were glued to their seats during the epic match. The match was so intense that there were many deuce court serves, crisp baseline shots, elegant backhand shots, belligerent forehand winners and many claims for hawk-eye projections. So, the moments were dreadful for the line umpires. Weren’t they? Both players played at their best levels, yet Nadal proved too good for Federer. After the match, Federer and his coach wanted to perform the SWOT analysis. Hence, it is important to analyse the data diligently. This scenario is relevant not only for Federer but also for all the Professional Tennis players and their respective coaches.
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Thought Leadership