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SP JAIN GLOBAL BLOGS

Welcome to SP Jain Global Blogs – where the heart of our community comes alive through inspiring stories, industry insights, and first-hand experiences. From expert perspectives to real-life journeys, this is your space to explore, connect, and feel at home in a world of ideas and inspiration.

Sky Full of Drones – Why the Drone is the Emblem of Disruptive Tech

The geek has inherited the earth and for good reason. As start-ups began mushrooming in the 21st century, we observed a new axis of power. The tribe of suits in 9 to 5 setups are slowly dwindling and hipsters in welding helmets, twirling wrenches, and calibrating callipers are rapidly creating a new normal. Where creativity and technology driven initiatives are cutting industry time by less than half with outputs in measures of double. And the technology that demonstrates this to the hilt – Drone Tech.

Topics: Thought Leadership

Making Bitcoin mainstream is the only rational thing to do

The last few days witnessed an unprecedented increase of around 45 per cent in Bitcoin’s value resulting in a 20x price hike in less than a year. While the rally, at least in part, can be attributed to the launch of bitcoin futures on Chicago Board Option Exchange, the cryptocurrency has created frictions in the global financial system from the very beginning.

Topics: Thought Leadership, Finance & Economics, Disruptive Technologies

How startups can profit from smart digital marketing and metrics

Written by Hitesh Motwani, Visiting Faculty of Digital Marketing & Metrics at SP Jain School of Global Management.

Topics: Digital Marketing, SP Jain School of Global Management, Leadership & Entrepreneurship, Thought Leadership, Disruptive Technologies

Higher education the next target for technology revolution

The revolutionary impact of technology is about to be felt in education says Nitish Jain, owner of a Sydney management school that, in only 13 years, has an MBA degree which consistently scores highly in global rankings.

Topics: Thought Leadership

Alternatives to Coursera for Machine Learning Classes, On and Off the Web

Written by Dr Debashis Guha, Director of Machine Learning Program at SP Jain School of Global Management.

Topics: Thought Leadership

Quick Tips on Google Adwords, SEO, SEM & Google Analytics

Written by Ananthanarayanan Venkateswaran, Faculty of Digital Marketing & Metrics at SP Jain School of Global Management.

Topics: Thought Leadership

The Rise of ‘Click & Mortar’ – A look at E-Commerce transforming the Gulf market

Written by Malav Karia; MGB (Master of Global Business – Contemporary Marketing Management) student. SP Jain School of Global Management – Class of 2017.

Topics: Digital Marketing, Marketing, Thought Leadership, Disruptive Technologies

Buyer Persona and Customer Mapping Journey: Helping the Digital Marketeer

Written by Ananthanarayanan Venkateswaran, Faculty of Digital Marketing & Metrics at SP Jain School of Global Management.

 

Topics: Thought Leadership

Innovate or Incinerate

If someone had told me about 10 years ago when I graduated from my engineering course that I would never have to pick up my phone and talk to another person at the other end of a line to order food, I would have laughed. If someone had told me 5 years ago, that I could order clothes that I like through some web portal where I would have a Try as you Buy option, I would have laughed. If someone had told me 2 years ago, that cargo ships across the world can be controlled from a Star Trek like command and control center from any remote corner of the world, I would have guffawed.

Topics: Thought Leadership, Research & Case Studies, Supply Chain & Logistics