SP JAIN GLOBAL BLOGS

The stage is set for the International Consumer Electronics Show (CES) at Las Vegas, the world’s gathering place for all who thrive on the business of consumer technologies, from January 5th to January 8th, 2017. Virtual Reality (VR) is going to be a prominent show stopper and attraction for individuals, corporates, consumers, and developers. In VR, it is the show floor where the business is done. The ‘virtual’ developments can only be realised when the real thing is shown and projected in the respective head mounted devices, 360 degree domes and screens. At such places, people gather to find the new leap in the VR hardware and software capabilities.

Topics: Virtual Reality, SP Jain School of Global Management, Thought Leadership, Disruptive Technologies

Why are Venture Capitalists (VC) bullish and heavily investing in Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR) technologies? We can easily wind-up discussing this with just one case: we have all ‘heard’ of the Magic Leap that raised a staggering amount nearing $1.4 billion from some of the world’s biggest companies and well known venture firms. What is this technology? Why is its product in beta nowhere to be seen? The Wired Magazine called them ‘The World’s Most Secretive Start-Up’ in ‘The Untold Story of Magic Leap’. We can hardly guess the valuation of the company which is still doing R&D for their first product, launch of which, as some critics claim, is nowhere near. But the valuation is leading to a staggering $4.5 billion at the least.

Topics: Virtual Reality, SP Jain School of Global Management, Thought Leadership, Disruptive Technologies